Tara Hewitt | Old Idea – New Spin

16 Sep Old Idea – New Spin

Posted at 12:29h in Creative Samples by Kevin Black

Breathe new life into old ideas, existing concepts, and well-known characters – with a little creativity!

Thunderbowl

How does a mythological being deal with all that pressure? He takes his family bowling at THUNDERbowl, of course!

Sarai

This client was advertising their name in the market before revealing what type of business they were. It created a bit of hype, so when it came time to disclose more details, I thought a dramatic movie trailer would be the perfect complement to their media mix.

Ernie’s TV

Everyone knows the story of Godilocks and the Three Bears! Taking copy points from this client and spinning them into the classic tale made for a fun, and interesting spot. It also rolled into a campaign with other fairy tales featured.

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